MC
McDonald's Corporation
MCD · Consumer Discretionary
Company brief
MC
MCDConsumer Discretionary$214.8B

McDonald's Corporation

Global quick-service restaurant chain operating franchised and company-operated restaurants across 100+ countries

Moat score
92/100
13F status
Tracking pending
Main Metrics

Beginner valuation check

Price
$281
Next earnings
Data pending

Data pending from FMP or Finnhub.

1Y Performance
-12%

Negative price performance shows recent market sentiment, not a full investment thesis.

Forward P/E
21.1x

Forward P/E around 21.1x means investors pay about $21.1 for each expected $1 of future profit per share, usually the next 12 months or next fiscal year. It is a forecast, not a fact.

P/E
22.6x

A P/E around 22.6x means investors pay about $22.6 for each $1 the company earned per share over the last 12 months, usually the last four quarterly reports.

EPS
$12.13
Market Cap
$196.4B
Forward P/E is the cleanest beginner valuation anchor here; compare it with growth and recent performance.

Source: market data index. As of May 21, 2026. P/E can be unavailable or misleading when earnings are negative.

Scenario Framework

Bull / Neutral / Bear

Neutral Case

MCD continues operating as a defensive global restaurant compounder, but the market mainly watches whether a 21.1x forward P/E still makes sense versus growth and business quality.

Watch signal

Forward P/E remains in line with steady, mid-single-digit growth.

What you own

McDonald's Corporation is exposure to consumer discretionary operating model with high switching costs and 104% net revenue retention.

Base thesis

Franchise system creates 99%+ customer retention through standardized operations and brand recognition

Main risk

The main question is whether the company can keep customer value compounding without margin pressure eroding the moat.

How to inspect it

Pro access unlocks the workflow simulator for this company brief.

Simulator coverage pending

This ticker has a company brief, but richer workflow modules have not been built yet.

Investor Snapshot
92Moat Score
Net Revenue Retention104%
Retention RiskLow
AI Disruption RiskLow
Switching CostsHigh
13F Ownership
Tracking pending

No SEC-backed 13F rows are matched for this ticker yet. We do not fabricate ownership rows.

Investment Thesis
  • Franchise system creates 99%+ customer retention through standardized operations and brand recognition
  • Supply chain integration with 15,000+ suppliers creates massive switching costs for franchisees
  • Real estate portfolio and site selection algorithms provide geographic competitive moats
  • Mobile app and loyalty platform drive repeat purchase behavior and customer data collection
  • Training systems (Hamburger University) create operational excellence and workforce retention